Ideal Novelty and Toy Company began in
1906 and originally produced teddy bears, in the 1930s they gave us
Shirley Temple dolls plus others. They were first in their industry
to make hard plastic dolls after World War II. Ideal Toy company
dolls are made of; wood, cloth, composition, hard plastic, vinyl and magic
skin and are all considered to be very good quality.
In the 1960s bigger is better.
Ideal gave us the great big Patti Playpal doll family, who were
soon followed by many clone competitor dolls.
Ideal Toy Company was acquired by the CBS Toy Company
in 1982, which later went out of business.
Vintage Ideal Dolls For Sale, use the search box to type a specific
doll name, this is a category site
wide ebay search, so be sure to include your search term plus Doll or anything
you may want to purchase.
Good luck we hope you find the doll of your dreams.
the Ideal Dolls 1950s page for
the rest of the Patti Playpal - family of dolls.
Also use the search box to find other Playpal types.
Peter Playpal doll, 38"
Ideal Pattite doll,
18" tall, all vinyl strung doll with rooted saran hair
with bangs, sleep eyes, closed mouth, looks like a small Patti
Playpal doll, wore a red and white check dress with white
pinafore, white socks and black mary jane shoes, marked: Ideal
Toy Corp G-18. In 1961 Pattite was a walker doll.
1960 Pattite doll,
Ideal Shirley Temple doll Playpal
type, 35" tall,doll with vinyl head and hands, hard
plastic body, rooted saran light brown curly hair, sleep eyes,
open smiling mouth with teeth and dimples, marked: Ideal
Doll ST-35-38-2 on head, some have jointed wrists. Shown
in the rare Heidi outfit.
Photo used with permission of Loretta
at Shirley Temple Dolls - this is a Great site for all
things Shirley Temple and much more.
1960 Shirley Temple doll,
1960-1961 Ideal Saucy Walker doll,
28, or 32" tall, similar to the 1950s Saucy doll, but larger
and maybe harder to find dolls or less common. All vinyl with short
rooted saran hair, sleep eyes, closed mouth.
My Mom has been a doll hoarder,
ummm collector since she was a little girl, lol. One of her
favorite dolls was an Ideal Bye Bye Baby doll. Her mean
little brother had decapitated him and chucked his
head out the window. My Grandma didn't know how to have
the doll fixed so he was thrown away. My Mom thought she would
never see him again, until an online auction that is. Still, every time we
found him, he was either too expensive or we were outbid in
the last seconds. I saved my pennies for a while and just
before Christmas last year (2004) I finally won an auction for
her. I liked him sooo much, bought one for myself too :) He is
a spoiled baby boy, with an extensive real baby wardrobe that
Mother enjoys shopping for him.
Photo and story behind
her doll, courtesy of Yasmin.
Ideal Lori Martin doll,
30, 38 or 42" tall, celebrity doll from the National Velvet TV show personality),
Playpal sized, back
marked: Metro Goldwyn Mayer Inc. Mfg. by Ideal Toy Corp G-30, or G-38,
long dark brunette rooted hair, sleep eyes, some have
jointed ankles, twist waist, and usually dressed in jeans, a
plaid shirt and vinyl boots.
The 42" doll was a store
display model and only 50 were produced marked: Metro Goldwyn Mayer Inc. Mfg. by Ideal Toy
Corp G-42, was wearing a jumper with a white blouse.
1961 Lori Martin doll,
Ideal Mitzi doll, 11
1/2" tall, Bild Lilli clone or Barbie competitor doll, her head will
remind you somewhat of the later designed Tammy dolls, she was
discontinued before the Tammy dolls came out in 1962. Doll is marked
on back with her name.
1961 Mitzi doll,
Ideal Carol Brent doll
or Ideal Liz doll,
15 1/2" tall, looks like Tammy's mom but taller, Carol Brent was sold thru
Montgomery Ward Department stores and catalogs, very detailed hands, both dolls marked on head: M-15-L and on back;
® Ideal Toy Corp. M-15. Separate fashions were
1961 Carol Brent doll
Liz doll, 15 1/2"
1961-1964 Ideal Kissy doll,
22 1/2" " tall, toddler doll, marked on head: Ideal Toy Corp K-21-L,
and on back: Ideal Toy Corp. K22 Pat. Pend, white or
Ideal Kissy Baby doll, 22" tall, "The new kissing doll", vinyl
head, body, and arms, bent legs, press belly and hands come together, head tilts forward and lips
pucker and makes a kissing sound, .marked on head: Ideal Toy Corp K-21-L-1,
and on back: Ideal Toy Corp. K-22 US Pat. No. 3,054,215.
1963-1968 Ideal Tiny Kissy doll, 16"
tall, smaller version of Kissy, white or black doll, marked on head: Ideal Toy
Corp K-16-1 and same marking with last digit 2 on
1961-1964 Kissy doll Family
courtesy of Yasmin
Ideal Thumbelina doll,
9, 14, 16, or 20" tall, Newborn, Tiny or Toddler, vinyl and cloth doll, painted eyes,
rooted hair, wind key in back makes the head and body wiggle like a
real baby, various markings the 16" doll head is marked: Ideal Toy Corp. OTT-16.
Photo at right does not show the original
1962-1966 Ideal Tammy dolls Family;
8" - 13" tall; Mom, Dad, big brother Ted, little sister; Pepper,
little brother Pos'n Pete. Pepper's friends;
Patti (Montgomery Ward exclusive), Dodi, Pos'n Salty (same
doll as Pos'n Pete)and Tammy's boyfriend Bud. Also
Tammy friends; Misty and Glamour Misty or Miss Clairol doll.
Link to see the full Tammy
Tammy doll, 12"
Ideal Baby Pebbles doll, 14"
tall, celebrity doll, a Flintstones cartoon character, and a toddler sized Pebbles 16" tall and 1964-1966
Tiny Pebbles 12" tall. Should have Hanna Barbera Prods,
Inc.+ Ideal Toy Corp FS-8 14 1965 in marking.
Baby Pebbles doll, 14"
Ideal Cuddly Kissy doll, 16"
tall, part of the Kissy family of dolls, vinyl head arms and soft body, rooted blonde hair, sleep
eyes, squeeze the doll and she hugs and kisses.
courtesy of Debi
1964 Cuddly Kissy doll, 16"
Ideal Bamm-Bamm doll, 16" tall, celebrity doll, Barney Rubbles son a Flintstones cartoon
character, all vinyl, jointed body, rooted blonde hair, side glancing
eyes, wears a leopard loincloth, cap and plastic club.
Ideal Bamm-Bamm doll, smaller 12" tall. Should have Hanna Barbera
Prods, Inc.+ Ideal Toy Corp BB12 in marking.
1964 Bamm-Bamm doll,
Ideal Goodie Two Shoes doll,
19" tall, battery operated "The doll that walks by herself", vinyl
head, rooted hair, sleep eyes, toddler hard plastic body, as
shown with her box on right, wore a blue cotton dress with
white socks and vinyl shoes and blue hair ribbon.
in 1966 a Talking Goody Two shoes, 27" tall.
1965 Goodie Two Shoes doll,
Monsters dolls or Mini Munsters dolls, 8 1/2" tall, Vampy
(on left), Wolfy, Dracky, Franky (l to r photo on right), all
vinyl dolls with painted molded hair, painted facial
features. Clothing is removable and is tagged Made
These have been dubbed
the Mini Munsters - but they were not sold as part of
the television show of the same name. Dolls were
not on the market very long and are hard to find.
Samantha doll, 11 1/2" tall, celebrity doll, # 9829-3, doll marked Ideal Doll M-12-E-2, has side glancing
olive or light tan eyes (there are also a few rare centered eyes, doll
has same markings), red lips, blond hair in a flip and no bangs, from the TV Show
Bewitched played by Elizabeth Montgomery, wore a red velvet
long gown, matching red pointed hat, with red shoes & her
broom.Part of the Tammy Family of dolls.
1967 Ideal Comic Heroine dolls - (four dolls in
this series) Super Queens;
Super Girl doll, 11 1/2" tall, used the Misty face mold with side
glancing eyes, pink lips, honey blonde rooted hair with no bangs, Pos'n body
style, wore a blue short dress, red cape, gold belt & red boots, came with
her plastic white super dog Krypto who wore his red cape with a gold S. Marked on head: 1965 Ideal M 12.
Clothing tag has Comic Heroines 1966.
The other dolls in this series
are: Bat Girl doll, brunette
and Sears sold a blonde haired version, Mera doll, Queen of Atlantis, (Aquaman's wife) with auburn
hair, and Wonder Woman doll dark brunette hair - all these Super
Queen dolls have no bangs - unlike Misty who had
bangs. The male series dolls were called "Captain
Action" action figures, of which there were many in the
series. See them all on the Tammy
Ideal Honeyball doll,
9 1/2" tall, all vinyl with foam body, jointed at the
neck, arms and hips, short red rooted hair, painted side
glancing eyes, open mouth, unsure how this doll was dressed or
1967 Honeyball doll,
Ideal Playtime Tubsy doll,
18" tall, vinyl head plastic body rooted hair, sleep
eyes, battery operated, automatically splashed when placed in
water and stopped when removed, wore a hooded terry robe and a
diaper and had a pink plastic tub that could be turned over
and used as a bathinette.
1967 Tubsy doll,
Ideal Giggles doll,
18" tall, all vinyl, jointed wrists, rooted blonde hair,
painted side glancing eyes, open smiling mouth with teeth,
wore a pink striped two piece knit shirt and shorts with sandals.
Ideal Little Lost
Baby doll, 22" tall, battery operated, multi-face doll, can switch to any of three faces; happy,
sad or sleeping, also, cries and coos, it's the sad face that is shown in the photo,
marked: 1967 Ideal Toy 3F-18-H-111.
1969 Ideal Posie doll,
18" tall, vinyl head and hands, foam body, sleep eyes,
open mouth with teeth. Three dolls in series; Daisy
wore a fringed suede like two piece outfit and has long blonde
hair, Petal has curly platinum hair and wore a shirt
and slacks and Lily with brunette hair wore a polka
1969 Posie doll, 18"
Ideal Betty Big
32" tall, vinyl doll, rooted hair, sleep eyes, battery operated
talker, wore culottes and vest, with a blouse and paisley scarf, tights
and shoes. Marked head: 1968 Ideal Toy Corp. HD-31-H-127
Marked back: 1969 Ideal Toy Corp. HB-32.
1969-1970 Betty Big
Girl doll, 32"
doll, 23" tall, all vinyl, rooted hair, blue sleep
eyes, rooted lashes, open smiling mouth, squeeze her belly and
she squeaks and moves her mouth, marked on head Ideal Toy Corp. D-20-2
and D-23 on back.
Bibsy doll, 23"
Ideal Flatsy doll, are
flat plastic bendable one piece dolls, 2" dolls are Mini's, Standard size of 4
1/2" (lots more dolls are shown) and Fashion dolls are 8" tall.
Photo courtesy Tara Salvatore.
Flatsy Casey doll, 4 1/2"
family of grow
hair dolls, white or black: Crissy, Kerry, Tressy, Brandi 17 1/2"
tall, Velvet, Cricket, Dina, Mia & Tara 15 1/2" tall,
Cinnamon 11 1/2" tall, Baby Crissy 24" tall.
See the Ideal 1970s
page for the more on Crissy and the rest of the Crissy
family of grow hair dolls.